Glowholic is a direct-to-consumer (DTC) beauty brand on Shopify. Their default checkout was losing them revenue daily — payment gateway bugs, input field errors, broken product configurations, and a poor UX were driving customers away at the final step. Upsell and downsell flows were improperly configured, and a competitor-inspired design brief had significant responsiveness issues across mobile and tablet.

Naturale LLC — Funnel Optimization & High-Converting Checkout
Portfolio Naturale LLC — Funnel Optimization & High-Converting Checkout Naturale LLC, a Shopify-based DTC hair growth brand, was losing revenue.
